Go-To-Market Checklist
A step by step guide to get your Web3 app to market
You’ve built your project, now it’s time to launch, grow, and start capturing users. This guide walks you through what you can do next:
- Announce your launch on social platforms
- Using Reown analytics to track growth
- Loop in your marketing team to help amplify your project.
Celebrate Your Launch
Your project is ready. Now, it’s time to share it with the world. Post about your launch and tag us so we can help amplify it! Here’s a simple formula you can follow:
Start with your launch
-> Just launched… or Now live…
Say what your project does
-> One line: Who is it for? What problem does it solve?
Highlight Reown AppKit
-> Optional, but encouraged:
“Powered by @reown_ for onchain UX that works.”
Include a link + tags
-> Make it easy for people and Reown team to try it out and reshare.
Example post:
Just shipped [project name] — a [1-line description of what it does or who it’s for].
Powered by @reown_’s AppKit for wallet-ready UX from day one.
Try it out 👉 [link]
Track your Growth from Day 1
Once your project is live, use Reown Cloud or Dashboard to monitor real usage.
Open your Reown dashboard to get insights on:
- Active Users: See how many real users are showing up and engaging.
- Sessions vs Wallet Connections: Spot where users drop off during onboarding.
- Connected Wallet Addresses: Useful for debugging, support, or onchain features.
Pro Tip: Use these daily to track if your social push or product changes are working—and where to iterate next.
Loop in Your Marketing Team
If you have a marketing team, now is the time to bring them in!
- Invite them to your project on Reown Cloud/Dashboard.
- With Reown Cloud/Dashboard access, your marketing team can:
- See what’s driving user growth - Active Users helps measure impact from press, X threads, or paid drops.
- Identify onboarding friction - If users start sessions but don’t connect wallets, that’s a signal to iterate.
- Understand your audience - The wallet list gives you a view of actual users which would be useful for follow-ups, campaigns, or segmentation.
Pro Tip: Even if you’re solo, these tools are built to help you grow like a full-stack team.
Keep Momentum with Iteration
Once live, your goal isn’t just usage, it’s driving growth. Here’s how to keep going:
- Use analytics to double down on what’s working.
- Tag
@reown_
in your updates so we can help reshare your milestones. - Loop in your team to help with GTM and performance.
You’ve already built something great. Now, let people experience it!